What is the best time of year to market your Ocala, Florida, house? It’s important to plan your home sale carefully– knowing the best time to list and market your home makes it easier to find buyers and get your home sold fast.
In this post, Scott Coldwell and our team at Your Home Sold Guaranteed Realty - Coldwell Real Estate Services will answer this commonly asked buyer question. We’ll also share some of the best marketing strategies for a quick sale.
Key Takeaways:
- The best time of year to market your house is spring and summer. Homes sold during this time sell faster and have a higher asking price compared to the rest of the year.
- The nicer weather, longer daylight hours, and timing in between school years make it easy for buyers to attend showings and open houses and visualize the property as their own.
- It’s still possible to sell a home during the winter– you’ll just need to use different strategies. For example, instead of showcasing outdoor spaces, you can highlight the coziness of your home’s interior.
What is the Best Time of Year to Market Your House?
The best time of year to market your house is spring and summer. Homes sold during this time sell faster and have a higher asking price compared to the rest of the year.
These months are the best time of year to sell and market a home because the majority of buyers choose to enter the market during this time. The nicer weather, longer daylight hours, and timing in between school years make it easy for buyers to attend showings and open houses and visualize the property as their own.
In particular, spring and summer make your marketing efforts easier. These seasons are the best time to:
- Hire contractors and landscapers to improve curb appeal
- Plant flowers and greenery
- Show off outdoor spaces and features like swimming pools and gardens
- Take high-quality photos of the home’s exterior for marketing materials
- Emphasize the home’s natural lighting indoors
Should You Avoid Marketing in the Winter?
Marketing a house for sale during the winter may present some challenges, such as reduced curb appeal due to bare landscapes and a smaller pool of buyers compared to the spring and summer months.
However, it’s still possible to sell a home during the winter– you’ll just need to use different strategies. For example, instead of showcasing outdoor spaces, you can highlight the coziness of your home’s interior.
With strategic planning, proper preparation, and effective marketing tactics, selling a house in the winter can still result in successful outcomes, especially if the market conditions are favorable in your area. If you’re thinking about a winter sale, you’ll need to work with a professional realtor to help you navigate the complexities of selling during this season.
What are the Best Marketing Strategies to Sell a House Fast?
No matter what time of year you choose to sell your home, there are several marketing strategies you should use:
- Creating Eye-Catching Curb Appeal: Enhancing curb appeal and maintaining it the entire time the property is listed for sale is crucial for good marketing. Fresh paint, neat landscaping, and a welcoming entryway will capture buyers’ attention in marketing photos.
- Using Professionals: Hiring a professional stager and photographer is essential when creating the marketing materials for your home. They’ll make sure your home is looking its best and create a positive first impression for buyers.
- Targeting Buyers Online: Ensure your listing is posted on all major real estate websites and social media platforms. You should also use targeted online advertising to reach a wider pool of potential buyers.
- Hosting Open Houses: Put up plenty of signage around your community and post online to advertise your open houses. Host them on the weekends or weekday evenings, when most buyers can attend, and consider adding entertainment like food, drinks, and music.
- Putting Up Signage: Use signs, flyers, and direct mail to advertise your listing around the area. This gives you a greater chance of attracting buyers and spreading the word about your sale.
- Creating Video Content: Work with a professional videographer to create videos of your home and post them to social media. This can help you reach buyers and generate interest in your property.
- Creating a Dedicated Landing Page: Create a dedicated property website or landing page with virtual tours, floor plans, and detailed information about the home. Make sure it’s optimized with keywords to attract buyers interested in your neighborhood.
Market Your Home to Sell Fast with the Best Realtor in Ocala
If you’re looking for the best realtor in Ocala, look no further than Scott Coldwell and our team at Your Home Sold Guaranteed Realty - Coldwell Real Estate Services. With 20+ years of experience in the industry, we are deeply familiar with the local housing market in Ocala and know which marketing strategies are most effective.
Our track record of success is proven through our data– on average, we sell homes 48% faster and for 2.4% more money than our competitors.
Plus, with our seller guarantees such as our Guaranteed Sale Program, you can ensure a risk-free home-selling experience. Contact us today at 352-290-3512, send a message to [javascript protected email address], or use the form on this page to learn more about working with our team.
To Discuss Your Home Sale or Purchase, Call or Text Today and Start Packing!
